Seems like there is some dialogue going on between the mobile industry and the climate change organisations after all. Contrary to my recent complaint. But I am very happy to be wrong on this point.

With the risk of it being hot air I still hope initiatives like the Ericsson-UN talks will change things for the better. But there is much to be done. Much much more. I am thinking of some concepts for eco-games and apps. Not stuff that will change climate, but increase awareness. That is the first step. When you are aware of a problem and how you can attack the problem you have the tools to act. And it is a bottom-up movement that will change this. CEOs and their spin doctors can do somethings, but as long as it is part of corporate marketing and PR more than changing the attitude person by person it will be more hot air than real change. But it helps and I am happy to see the efforts. But it is just one small part of the total effort needed.

A short but important post after a heavenly vacation in Sardinia. Now I am back in the saddle again. Charged and ready to go. Hypercharged.