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Souldate

This tag is associated with 4 posts

2010 predictions part 1: Dating and gaming takes the BS out of LBS

By admin ⋅ January 12, 2010 ⋅ One comment

Better late than never. It seems that companies these days manage better and better to commercialize LBS by packaging it into services that are of good use. One particular area, or functionality rather, is location awareness. It happens in the background and is an integrated piece of the service. Foursquare use it in their game [...]

Will we succeed to take the BS out of LBS this time around?

By pfhagermark ⋅ May 18, 2009 ⋅ Post a comment

LBS has been one of the long lasting hyped functionalities in mobile services. One of the classic cases is the location aware advertising model. I am walking down a street, approach a Starbucks and voila I get an MMS with a voucher for a half-price latte. Only thing is, I need to be signed up [...]

CTIA roundup

By pfhagermark ⋅ April 9, 2009 ⋅ Post a comment

So finally, after my first stab at video from yesterday, here comes the written version with links and all. (Re Video: yes, I will use a tripod in the future. The Flip is so small that it is difficult to film with on free hand).
There were a few thems the I picked up. Mind you [...]

Mind the gap: mobile consumers want more control over the mobile experience

By pfhagermark ⋅ March 23, 2009 ⋅ Post a comment

I just read an interesting study by Zogby at the Skype blog. It puts some numbers on one of the glaring anomalies with mobile media. The consumers is almost treated as an obstacle in the value chain. There is still work to be done when you read facts like these. Note: Study based on 3000 users in US, UK, [...]

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