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mobile media general

Focus focus and focus

One key success factor for many companies. So be it for mobile network operators (MNO). They have a few things that no one else has or can get. The MNO control the transmission, billing and a lot of consumer data. These three things form a very strong base to build a service enabling offering around. No need to outcompete Yahoo, Nokia, Google, MTV, Sony, EA, Universal Music etc. Offer good solid package to enable the big brands to deliver and sell their stuff. Those of you who know me know that this is no new revelation of mine. I have told mobile operators, partners, peers and others this for quite some years now. It is still relevant data and it was a joy to read the summary finding from a recent report by Analysys Mason on the subject. More about that here.

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Discussion

One comment for “Focus focus and focus”

  1. [...] have written about this before, but I must say that Helen’s post and the video from her presentation is a [...]

    Posted by No future for mobile media! « Mobiletribe | November 25, 2008, 19:12

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