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SIME08

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SIME08 – the soundbites

By pfhagermark ⋅ November 21, 2008 ⋅ Post a comment

One can almost call SIME the conference that keeps on giving. Here is another post related to SIME. Now more than 10 days ago. I have been busy with my dayjob so this will be the post I had planned as the last one from SIME. I do this today and next week I will [...]

SIME08 – hype buster no 1: Mobile advertising is dead!

By pfhagermark ⋅ November 18, 2008 ⋅ Post a comment

The sessions with Eva Berg Winters, industry expert at PwC and Andrew Bradford of Platform-A were quite deceiving for someone who is not in the trenches day to day with mobile advertising. If you projected what was said about online marketing to the mobile world you would be very wrong and risking your business. Below [...]

SIME08 – Joi Ito missing the point but making one anyway

By pfhagermark ⋅ November 17, 2008 ⋅ Post a comment

It was with great excitement I was going to listen to Joi Ito live for the first time. Unfortunately his presentation did not do justice to his message about creative commons. It turned into a history lesson we did not need.
In the mobile world creative commons thinking is a huge driver for growth. Content contracts [...]

SIME08 take two – cool people and stuff and some mobile business modelling on top.

By pfhagermark ⋅ November 17, 2008 ⋅ One comment

Firstly, qudos to Morten Lund for his introduction that was short and brief and a kick in the butt on all of us. It helped to shake off the doom and gloom feelings triggered not only by the damp November weather but of course of the financial meltdown and the global recession that just knocked [...]

SIME08 – take one, the summary

By pfhagermark ⋅ November 14, 2008 ⋅ Post a comment

Sitting down starting to digest all the impressions from two intense days at Scandinavian Interactive Media Event, SIME08, in Stockholm. In a few posts going forward I will share the event but through the lens of a mobile web entrepreneur. There was little direct talk about mobile since the theme was really digital communication and [...]

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