Here is a fantastic story about a company in the bricks and mortar word making real money with a mobileapp. Pizza Hut opening up a new store. In an iPhone near you. Well, if you are in the US that is.

The claim is that they have sold pizzas for 1 million USD in that app. That is pretty neat facts. The mobile as a retail outlet for core business that has nothing to do with mobile or social media. This should hopefully wet the appetite for others to follow. Hopefully in more channels than the app store. There are more phones out there.